Ill Manors: Print platform

Men’s Health interview

Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The interview is targeted at a generally male audience in their twenties or thirties that are focusing more in their fitness and health. It also targets the audience that are a bit more of an upper to middle class, certainly above working class, this is due to the fact that it presents the main focus of the interview in expensive and trendy suits or clothing. This would attract the type of people who are aspirers or people who generally are very focused on success or linked to material wealth. 

Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
In terms of the Uses and Gratifications theory, the article focuses much more on the personal identity of the audience and in some cases, the diversion aspect for the audience. It allows the audience to get away from their everyday problems and experience the successful lifestyle of Plan B and use it to, in a sense, motivate them for their own problems. It also allows the audience to personally identify with the article as Plan B talks about personal experiences and emotions which are easily identifiable for example, when he mentions being "concious" about his weight. This is something that many people can relate to and therefore would be eager to read the rest of the interview.

What codes/conventions of print interviews can you find in the article?
There are the obvious and generic codes and conventions of a print interview, such as the names and titles of work and people, and also the fact that the article has many quotes from the main person being interviewed.
How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The narrative that is presented is very simple, it shows Plan B's journey from before starting his fitness routine, all the way through out it, and finally after the routine. It begins by talking about the reasons why Plan B decided to get in the routine and also generally about his emotions and how he felt not being in shape. It then talks about the main struggle of a work out routine; starting out. Finally it ends with the consequences and generally focuses on his feelings and also his confidence. This acts as a sort of success story and keeps the reader wanting to read until the end and find out how Plan B changed from start to finish.

What synergy can you find between this text and the broadcast examples we have studied so far?
The article talks Plan B's upcoming film and this works as a lot more of a positive promotion for the film. The article does touch upon the influences and thoughts of Plan B behind the making of the film.

NME Magazine interview

Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The article is targeted at an audience that is a lot more focused on music, this is because NME is generally a music based magazine and as such this means that many of their articles and content will focus heavily on music and generally interviewing musicians. This is especially good for someone like Plan B as he is already a very established musician and his film's soundtrack was an entire album that is uniquely incorporated into the narrative. The demographic would be a younger and a lot more of an urban audience due to the genre of Plan B's music and the fact that he talks about the London riots and generally speaks out against the government.

Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
The article does in a way target the audience's Personal Identity in the sense that many young people that read the article or magazine would have been in some way affected by the London Riots and this is a topic that was a great concern in terms of society and media in general. It also could possibly be focusing on the idea of Surveillance as the article talks about the London Riots and this was a huge part of the media coverage at the time and in a gives the audience some information in one way or another.

What codes/conventions of print interviews can you find in the article? 
There are the obvious and generic codes and conventions of a print interview, such as the names and titles of work and people, and also the fact that the article has many quotes from the main person being interviewed.

How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The narrative of this interview is that Plan B talks about how he blames David Cameron for the London riots and generally feels upset that the London Riots happened. This is because he feels that the people in charge have a stereotypical and judgemental views towards young people and so the London riots gave them the opportunity to express these perspectives and reinforce these stereotypes. This in turn resulted in the deprived areas getting more deprived as their funding would get cut, which Plan B completely disagrees with. 

What synergy can you find between this text and the broadcast examples we have studied so far?
The synergy is that the article talks about his upcoming film but also as NME is a music based magazine, it focuses on the soundtrack as well. Due to this the soundtrack is talked about in a bit more detail in terms of its style and genre and influences by Plan B.

Guardian interview

Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
I think the article is targeted at a much more mature and middle class adults that would consider his work to be very serious and focus on his ideologies of the work rather than just the basic themes behind it. This demographic is easily presented through the article as it focuses and uses very complex and analytical language to thoroughly go through the work of Plan B.

Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
Instead of the obvious aspect of entertaining it's audience, I think the article thoroughly goes through every aspect of the main focus of the interview. This is done expertly as it talks about Plan B's other works and talks about his inspirations and also the ideas behind the reasoning for his works. It generally has a very intellectual format and structure to it's writing.

What codes/conventions of print interviews can you find in the article? 
There are the obvious and generic codes and conventions of a print interview, such as the names and titles of work and people, and also the fact that the article has many quotes from the main person being interviewed.

How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The main narrative used in the article is the main focus of the interview, and that is Plan B. The article focuses purely on his life and his story, going from start to finish. This thorough analysis and breakdown of his personality and real life gives the audience a very clear insight of the main focus and lets us to easily relate with him.

What synergy can you find between this text and the broadcast examples we have studied so far?
There is a ton of synergy throughout the article, as the article has a very huge focus on the Plan B himself, especially his work as a musician and not just his work as a director. The article focuses on his previous albums and talks about them thoroughly as well as talking about and presenting the film and it's soundtrack.

Daily Mail review of Ill Manors

Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
I think that the target audience for the Daily Mail article of Ill Manors would be focused more for a working class group. This is due to the very low level and conversational language used in the article in order to attract them and essentially make the article very simple and basic to read. This makes it easily accessible to pretty much every class or group of people.

Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
I think it is mostly used to entertain the audience to a greater extent, as well as the fact that it tries to show the audience how terrible the film was. For this exact purpose, I think the article tries to crack jokes and parody the film in a way and generally makes fun of the film as if it was a joke and essentially makes their audience entertained.

What codes/conventions of print interviews can you find in the article? 
The article is very unusual in the sense that it doesn't follow generic interview conventions, as there is no one being interviewed at all and it doesn't seem very professional as it quite literally just takes everything apart and treats the film as a comical object rather than a piece of work. 

How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
There generally seems to be no narrative apart from the very obvious ongoing theme of ridicule and just breaking apart the entire film and making fun of it in a sort of comical manner.

What synergy can you find between this text and the broadcast examples we have studied so far?
There seems to be a little amount of synergy apart from the fact that during the review, there is use of the screenshots of the actual film and then the article talks about the use of Plan B's rapping as the soundtrack in the film. It finishes off with a trailer to the film, for the audience.